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A technical solution to tracking the ROI of real-life networking events and email campaigns via gifting.
At the SMC Seattle 1 year anniversary Untitled Startup debuted our "ticket stub business cards", which we used to give away free access to http://www.rowfeeder.com (linked to the number on the ticket and stub) while simultaneously being able to track who followed up with us from the event. It was extremely successful. Who knew people liked free stuff so much?!

This tool would essentially be a website that would allow you to pull off something like we did easily and automatically. You would generate a sequences of codes, a simple lead-gen form, or something else along those lines that people could visit after meeting you in order to receive a gift (or better yet access to a product that you are promoting).

There are also tons of uses for this product beyond in person networking (and more exciting uses at that). For instance, you could integrate the codes with an email or social media marketing campaign.

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